COLLEGE FOOTBALL 25 ANNOUNCEMENT
EA SPORTS
YEAH, IT’S REALLY HAPPENING.
When EA SPORTS wanted to drop some of their biggest news in company history—the return of College Football after a decade-long hiatus and years of speculation—we figured the message was pretty simple: Yeah, It’s Really Happening. And what better way to deliver it than sewing it into the back of a jersey in the middle of the Rose Bowl.
First, we should mention there was a leak from our set before the spot dropped. It really got fans stirring. We’re unable to disclose who was responsible for the leak, but we do know who it was 😁.
Two weeks later, the spot dropped.
People lost their minds. LeBron was fired up. Coach Prime was intrigued.
50MM+ VIEWS ACROSS SOCIAL
#1 TRENDING ON TWITTER
BEHIND THE SCENES
NEW BALANCE - WE GOT NOW
UNDERDOG FANTASY - THE DOGS ARE ALL HERE
AMAZON PRIME TNF - THE AQUASSISTANT
ATHLETIC GREENS - STARTING BLOCKS
DENVER NUGGETS - TOP OF THE MOUNTAIN
FENWAY SPORTS GROUP - BOSTON COMMON GOLF
EA SPORTS - MADDEN NFL 23 LAUNCH
FANDUEL - BELIEVE IN MARCH
NEW BALANCE - THE LINDOR 2
AUTOGRAPH - THE FUTURE'S ALREADY HERE
AURA - DIRECTOR OF TRUST
NEW BALANCE - REIGN OVER LA
AUTOGRAPH - TOM'S BIG ANNOUNCEMENT
NEW BALANCE - TWO WXY V3
COIN CLOUD - EASY BUCKETS
NEW BALANCE - TIM WEAH, AMERICAN FOOTBALLER
EA SPORTS - LAMAR TAKEOVER
NEW BALANCE - NOT THE SAME
LOGITECH - IT'S THE ONE
NEW BALANCE - THE BEST RUNNING SHOES ON EARTH
SLAM/BMW - KUZ'S GAMEDAY
THE REC LEAGUE - ASCEND
NEW BALANCE - 4 BOUNCES